Work with TikTok Shop Partners
Summary
- One-line takeaway: TikTok Shop Partners help sellers find services, connect with experts, and authorize support.
- Core Value/Change: ① Three partner types: seller, creator, and matchmaker services ② Sellers can browse, request, and manage partner services ③ Non-account sellers can email TSPs only
- Actionable Steps: ① Go to Seller Center > Apps & Services > Agencies & Services ② Request/Contact a partner and complete all fields ③ Review permissions, then confirm authorization
- Thresholds & Requirements: ① Authorization lasts up to 1 year and can be renewed ② UK/US local and cross-border merchants authorize via link only ③ Up to 50 services can be selected at once
- Immediate next action: Browse TSP services in Seller Center
Introduction of TikTok Shop Partners
Many successful TikTok Shop sellers have something in common, they work with great partners!From managing daily operations to creating viral content and finding the right creators to work with, TikTok Shop Partners (TSP) provide expert support to help you succeed.3 Types of Services
TikTok Shop has three service-based partner types, each playing a unique role in the ecosystem:- Seller services help sellers run and grow their shops
- Creator services support creators on the platform
- Creator Matchmaker or Partner-Affiliates match seller products with creators
About TikTok Shop Service Partners (TSP)
TSPs are third-party experts who can help you start a business, sell products, and manage content for your e-commerce businesses on TikTok Shop. You can easily now browse all services provided by TikTok Shop Partner and authorize the services that suit your business.Note: you can also visit the independent TSP portal(https://seller-us.tiktok.com/partners/us)
How to work with TikTok Shop Partner?
Step 1:
Find the right TSP for your businessGo to Seller Center-> Apps & Services ->Agencies & Services to browse services provided by TSPs. You can use the service category filters, sorting, and search tool to position TSP Services.

Step 2: Check the partner details
If you’re interested in a partner, you can click "learn more" and jump to the Service Details page for more information.

Step 3: Connect with a TSP
Find a TSP by clicking "Request a Partner" or "Contact," then populate the fields with your business requirements. This helps TSPs understand your needs and find the right match for your business.You can also initiate requests on the independent TSP portal(https://seller-us.tiktok.com/partners/us).Please note: For those sellers who do not have a TikTok Shop account, sellers can only contact TSPs by email.

| Field | Required | Explanation | Demo | |
| Contact information | Subject | Yes | Your contact name | ![]() |
| Contact email | Yes | Leave your contact email so that TSP can reach out to you. | ||
| Location | No | Your desired location for any possible offline collaboration with the partner" | ||
| Business Profile | Company size | Yes | Choose your company size with dropdown options:
| ![]() |
| Currency | Yes | Choose your currency with dropdown options | ||
| TikTok Shop sales GMV | Yes | Your average monthly GMV on TikTok Shop | ||
| Sales GMV from other channels | No | Your total monthly GMV on other channels | ||
| Budget | Yes | Your budget to pay TSP per month | ||
| Product category | Yes | Your main product category on TikTok Shop | ||
| Hot sale product | No | Your best-selling product | ||
| Other details | No | Other information you would like to share | ||
| Request type | Select partners | Yes |
| ![]() |

| Status | Description |
| Partner reviewing | The partner is reviewing the request |
| Partner accepted | The partner has accepted the request |
| Connected | The seller grants authorization to the partner |
| Closed | The assignment has been closed |
| Rejected | The partner rejected the request |
Step 4: Authorize the service
If you decide to move forward with a TSP's services, they will send you an authorization link to complete the process:- Fill out the installation information, make sure everything is correct. Including: authorized accounts/shops; duration; contact information
- Finish authorization, please review the partner's analytics and management permissions before you authorize them.
- Click Confirm to authorize.

Please note: If you are a local merchant in the UK and US, or a cross-border merchant, there's now only an option to contact TSPs before authorizing their services, which means that you can only authorize TSP service through an authorization link.


How can I manage services?
You can go to Seller Center->TikTok Shop Partner->My Services to view and manage all of your authorized services.
Please note: If you are a local merchant in the UK and US, or a cross-border merchant, you can only renew your authorization through an authorization link sent by TSP.


Please note: After the cancellation of service, your partner will no longer be able to access your data and you will no longer be able to use this service

If you've unlinked with a TikTok account and it was authorized for a service, that authorization will no longer be valid from the moment of unlink. You can verify the current status of the account under the 'Linked Status' section.
| Service Type Terminology | Definition |
| Custom Service | The service is not listed on the Service Store, so only sellers with an authorization link from the partner can authorize it. |
| Public Service | The service is listed on the Service Store and is available to every seller who can see it there, as well as to sellers with an authorization link. |
| Status Terminology | Definition |
| Active | Your authorization with the partner is active. |
| Completed | Your authorization with the partner has expired. |
| Authorization Canceled | You have canceled your authorization with the partner. |
| Closed | The partner has been removed from the platform for violating platform policies. Your authorization with the partner has been deactivated. |
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