Choking Hazard Warning Label Requirements

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Key Points:
  • Products with small parts that could pose a choking risk to children must include a visible choking hazard warning in the product listing and on packaging. This is required per the Consumer Product Safety Commission (CPSC) guidelines
  • Examples of products requiring this label include:
    • Toys with small detachable parts
    • Puzzles with small pieces
    • Children's jewelry
    • Art supplies like beads or buttons
This document outlines the requirements for including a choking hazard warning on products that contain small parts. These products are also subject to our Product Listing Policy. Sellers must comply with both this document and the Product Listing Policy when listing such products.

Choking Hazard Warning Label

A choking hazard warning label is required for any product that meets the CPSC’s criteria for small parts. For detailed guidance, visit the CPSC's Small Parts Ban and Choking Hazard Labeling page.
Sellers must:
  • Display a visible choking hazard warning in the product listing, if applicable
  • Ensure the product packaging includes a compliant choking hazard warning label

Products Requiring Choking Hazard Labels

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Products with small parts that could pose a choking hazard to children under 3 years old must include a warning. Examples include, but are not limited to:
  • Toys with small, detachable parts
  • Puzzle pieces smaller than 1.25 inches
  • Jewelry or accessories for young children
  • Art and craft supplies like beads, buttons, or sequins
  • Non-toy items (for example, certain jewelry) that contain small detachable parts
The following product types may require a choking hazard warning and may also be subject to the category qualification process:

Product Verification and Compliance Check

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TikTok Shop may review product listings to ensure they comply with our requirements. For certain products, especially those that may require a choking hazard warning, we may ask sellers to submit:
  • A test report showing compliance with safety standards
  • Product photos clearly displaying labeling, packaging, or small parts
If you receive a notification, follow the steps below to update your declaration and upload necessary documentation.
To submit:
  1. Go to Seller Center
  2. Navigate to Account Settings
  3. Open the Qualification Center
  4. Select Product Compliance
Alternatively, sellers can update their product listing by selecting the Choking Hazard Warning attribute. If this is done, a test report and product photos will no longer be required.

Documentation Examples

  • Product Photos (showing that a choking hazard warning label is not needed)
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  • Test Report (obtained from the manufacturer or importer)
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Adding a Choking Hazard Warning Label

To add a choking hazard warning label to an existing product listing:
  1. Log in to Seller Center.
  2. In the navigation pane on the left, select Products.
  3. On the Manage Products page, locate the product listing and select Edit.
  4. In Product Attributes, locate the Choking Hazard Warning attribute and respond accordingly.
  5. When complete, select the Update button in the top right.
To add a choking hazard warning label to a new product listing:
  1. Log in to Seller Center.
  2. In the navigation pane on the left, select Products.
  3. On the Manage Products page, select the Add New Product button in the top right.
  4. In Product Attributes, locate the Choking Hazard Warning attribute and respond accordingly.
  5. When complete, select the Submit For Review button in the top right.

Enforcement Actions and Appeals

We regularly review shops for compliance with this document and our Product Listing Policy. If any violations are identified, TikTok Shop may take enforcement action. The specific action taken will depend on the severity of the violation and will be at our sole discretion. This may include, but is not limited to:
  • Deducting points from your Account Health Rating (a metric that measures your performance as a seller)
  • Removing product listings
  • Revoking your access to offer products for sale
  • Issuing refunds to customers
For more information on enforcement actions, refer to our Seller Enforcement Policy. If you would like to appeal an enforcement action, visit the Appeals section for guidance.