Electronic Products Requirements
This document outlines the requirements for selling Electronic Products on TikTok Shop and applies to all sellers listing such items. These requirements are in place to ensure product safety, legal compliance, and a trustworthy customer experience. Electronic products are also subject to our TikTok Shop Restricted Products Guidelines. Sellers must comply with both this document and the TikTok Shop Restricted Products Guidelines when listing electronic products.Key Points:
- To sell Electronic Products, you may need to submit documentation through the Qualification Center (a portal within Seller Center for submitting compliance documents). Requirements vary depending on your role as a seller.
- Additional documents are required for Electronic Children's Products and Refurbished Electronic Products.
- For help with the review process and rejection handling, see Your Guide to Category Qualification.
Electronic Products
These requirements apply to the following electronic products. This list is not exhaustive:Automotive and Motorcycle Electronics
- Car electronics and in-vehicle accessories
- Vehicle lighting systems
- Electrical components, including battery components
- Switches and sensors
- Motorhome electrical parts
- Desktop computers and laptops
- Keyboards and mice
- Computer monitors and monitor accessories
- Laptop and computer accessories
- Data storage devices and software products
- Network components
- Printers and scanners
- Facial beauty devices
- Electronic makeup tools
- Personal care appliances
- Lighting products
- Power supply equipment
- Security alarms and monitoring devices
- Smart home systems
- Bathroom electronic gadgets
- Hand dryers
- Decorative lighting
- Clocks
- Digital photo frames
- Electric knife sharpeners
- Outdoor electric barbecues
- Electric grooming devices
- Pet hair dryers
- Habitat and enclosure lighting
- Electric toys
- Remote-control toys
- Karaoke machines
- Dance mats
- Lighting baby clocks
- Charging docks
- Power banks
- Selfie lights
- Cameras
- Headphones and earphones
- Electronic gardening tools
- Electronic hardware tools
- Measuring tools
- Power tools
- Pumps and pump accessories
- Soldering equipment
Requirements to Sell Electronic Products
You may be required to pass category qualification to sell Electronic Products. This process requires submitting documents proving you are qualified to sell these products.Electronic Children's Products or Refurbished Electronic Products require additional documentation.
Detailed requirements are listed in the sections below. Open each section to view what is needed.
Manufacturers, Importers, And Repackers
If you are applying to sell Electronic Products you manufactured, imported, or repacked, you may be required to submit the following documents:
Manufacturers, importers, and repackers must provide a Certification of Compliance or Conformity (COC) that:
Provide an image of the product or its packaging that shows:
Certification of Compliance or Conformity (COC)
- Was issued within the last 2 years
- Matches the product category being sold
- Clearly describes the product tested
- Lists all safety standards tested
- Includes the name and address of the accredited laboratory
- Matches the product shown in submitted photos
Product or Packaging Image
- A valid Product Electrical Safety Marking
- A valid Federal Communications Commission (FCC) Safety Marking (required for products with Bluetooth or Wi-Fi)
- Safety markings may be embossed on the product or applied as a sticker
- Markings may also appear on the packaging
- Double-stickering is not allowed
- Labels must be secure, flat, and intact (no peeling or creases)
Resellers
If you are applying to sell electronic products as a reseller, you may be required to submit the following documents:
Resellers must provide a legible purchase invoice issued by the product’s manufacturer.
The invoice must:
Provide an image of the product or its packaging that shows:
Purchase Invoice
The invoice must:
- Include the supplier’s company name and address
- Clearly describe the electronic product being listed
- Be issued within the last 365 days
- Be in a language supported by TikTok Shop
Product or Packaging Image
- A valid Product Electrical Safety Marking
- A valid FCC Safety Marking (required for products with Bluetooth or Wi-Fi)
- Safety markings may be embossed on the product or applied as a sticker
- Markings may also appear on the packaging
- Double-stickering is not allowed
- Labels must be secure, flat, and intact (no peeling or creases)
Electronic Children's Products
Electronic children's products are electronic items designed or intended for use by children. They require additional documentation, which may include:- A Children’s Product Certificate (CPC)
- A Sample Tracking Label
- A test report, depending on seller type
Smart Earphones and Headphones
Smart earphones and headphones are audio devices that use a third-party app to enable advanced features. This category is invite-only.Invited sellers may need to submit documentation based on their seller type.
Requirements for Smart Earphones and Headphones
Approved sellers must meet functionality, quality, listing, and packaging requirements.
Translation Functions
Functional Features
Products must support at least one of the following through a third-party app:Translation Functions
- Real-time or simultaneous translation
- Less than 3-second delay
- Not require the other party to install any software
- Supports 2-way translation for all listed languages
- Voice control
- Smart assistant integration
- Real-time speech-to-text
- Fitness tracking
- Sleep monitoring
- Heart rate monitoring
Product Quality
Products must meet the following standards:- All components (earphones/headphones, cables, adapters) must work properly.
- Buttons and ports must function smoothly.
- Bluetooth must:
- Connect reliably on common devices
- Reconnect automatically after restart
- Support at least 10 meters range
- Maintain stable audio, calls, and audio-video sync
- Battery life must meet stated specs or support at least 3 hours of playback.
- Product must withstand simulated drops without damage or loss of function.
- Left and right channels must work evenly, without imbalance.
- Product must be comfortable for normal wear.
- If Active Noise Cancellation is claimed, it must provide at least 9 dB noise reduction.
Listing
- Titles, descriptions, and attributes must clearly state that a third-party app is required
- Instructions for downloading and using the app must be provided.
- The app must be free to use.
- Videos or LIVE demos must show how the app is used
- Marketing claims must be accurate and include disclaimers when needed, such as:
- "Performance may vary based on large language model (a type of AI that processes and generates text) capabilities. This product is not intended for professional mental health services."
- "Chat assistance responses are examples only. Actual use may vary based on context or software version."
- "All data shown comes from controlled lab tests. Actual usage may vary."
Packaging
- Packaging must clearly state that app installation is required for smart features
- This information must appear:
- On the external packaging, or
- On a clearly visible insert card inside the box
- Listing this information only in the manual is not sufficient.
Category path:Phones & Electronics > Audio & Video > Headphones, Earphones & Accessories > Smart Earphones & Headphones
Refurbished Electronic Products
Refurbished electronic products are pre-owned devices that have been repaired and restored for resale.Examples include:
- Refurbished laptops
- Refurbished mobile phones
- Refurbished tablets
- Refurbished smartwatches
Approved sellers may list products in Premium or Excellent condition. Listing products in Good or Acceptable condition requires additional approval from TikTok Shop.
Children's products are not permitted in refurbished categories.
Refurbished devices must have been released within the last 7 years.
Product titles and descriptions must:
- Clearly state that the product is refurbished.
- Include the brand name.
- Identify the applicable device condition (Premium, Excellent, Good, or Acceptable).
Refurbished Device Condition Standards
Unless otherwise specified below, product titles must include:
To be listed as Good, a refurbished electronic product must meet all of the following requirements:
To be listed as Acceptable, a refurbished electronic product must meet all of the following requirements:
- The word "Refurbished"
- The brand name
- The applicable device condition
Premium Condition
To be listed as Premium, a refurbished electronic product must meet all of the following requirements:- Battery health is 90% or higher.
- The screen has no scratches.
- The device has no visible cosmetic damage, such as scratches or dents, when viewed from 12 inches away.
Excellent Condition
To be listed as Excellent, a refurbished electronic product must meet all of the following requirements:- Battery health is 80-89%.
- The screen has no scratches.
- The device has no visible cosmetic damage, such as scratches or dents, when viewed from 12 inches away.
Good Condition
Listing refurbished products in Good condition requires additional approval from TikTok Shop.To be listed as Good, a refurbished electronic product must meet all of the following requirements:
- Battery health is 80-89%.
- The screen has no scratches.
- The device may have light cosmetic scratches that are barely visible when viewed from 12 inches away and are not perceptible to touch.
Acceptable Condition
Listing refurbished products in Acceptable condition requires additional approval from TikTok Shop.To be listed as Acceptable, a refurbished electronic product must meet all of the following requirements:
- Battery health is 80-89%.
- The screen may have a small number of shallow scratches that are not visible when the screen is turned on.
- The device may have light cosmetic scratches that are clearly visible when viewed from 12 inches away and may be perceptible to touch.
Documentation Requirements for Refurbished Electronic Products
Eligible sellers must submit all required documents below.
Sellers must submit a legible purchase invoice issued by the product’s manufacturer.
The invoice must:
Sellers must submit diagnostic and data erasure reports from one of the following approved providers:
Purchase Invoice
The invoice must:
- Include the supplier’s company name and address
- Clearly describe the electronic product being listed
- Be issued within the last 365 days
- Be written in a language supported by TikTok Shop
Diagnostic and Erasure Report(s)
- Phonecheck
- Blancco
- Blackbelt
- Provider name or logo
- Device details, including:
- Manufacturer name
- Operating system
- Serial number
- Model number
- Confirmation of data erasure or data wipe
- Diagnostic results that support the condition stated in the product listing and description, including:
- Battery health
- Screen condition
- Cosmetic condition
- Applicable device functionality checks
Radio Frequency (RF) Emitting Devices
Devices that emit radio frequency signals—including drones (Unmanned Aircraft Systems), drone parts, and routers—must have valid FCC authorization. This includes having a valid FCC ID before they can be marketed or sold in the United States.Sellers are responsible for ensuring their products meet applicable US laws and regulatory requirements and that required certifications are associated with the product being sold.Sellers must ensure that:
- The product has a valid FCC ID issued through the FCC equipment authorization process
- The FCC ID corresponds to the exact product listed on TikTok Shop
- The FCC ID can be provided when requested for compliance verification
- Miscategorizing, mislabeling, or describing the products as a "toy," "Remote-Controlled (RC) device," "quadcopter," or similar may result in enforcement actions.
Enforcement Actions and Appeals
Claiming electrical safety without approved testing or certification violates these requirements. Tests and certifications must come from recognized electrical safety or FCC laboratories. Products are also in violation if they have inaccurate or fraudulent labeling.We regularly review shops for compliance with this document and our TikTok Shop Restricted Products Guidelines. If any violations are identified, TikTok Shop may take enforcement action at our sole discretion. This may include, but is not limited to:
- Rejecting category qualification application
- Deducting points from the seller’s Account Health Rating (a performance metric on Seller Center)
- Removing product listings
- Revoking access to offer products for sale
- Issuing refunds to customers