If your business structure has changed — such as moving from a sole proprietorship to a corporation or partnership — you must complete a formal entity change process to update your shop’s legal ownership and tax information.
This feature guide outlines the required eligibility criteria, documentation, and step-by-step instructions to ensure a smooth and compliant transition.
Supported change types:

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Ownership Change Process

Entity Ownership Criteria Acknowledgement

To begin the ownership transfer:

1. Go to Qualification Center
2. Click the "begin the process" link to start the ownership transfer process:
3. Complete the Entity Ownership Criteria Acknowledgement checklist
   1. You must confirm:
      • Shop status is: Normal
      • There are no ongoing withdraw orders
      • All prior entity withdraws are complete before the entity change starts
      • Your account is in Holiday Mode
        • Once Holiday Mode is turned on, your shop will not be able to make sales
        • Orders also cannot be in delivery during this period
      • You understand (and acknowledge) that funds for this account will be frozen after the entity switch request is submitted until 24 hours after approval (seller self check).
        • Note: Distribute all settled money to a current bank account if funds are needed before starting the entity transfer process.
      • There are no other shops in any other status but Active or Deactivated.
      • The owner account in Seller Center is transferred to the new entity prior to the entity change request
4. Complete one-time password verification
5. Select "Next" when done.

System Checks

• The account health section will be confirmed as either 'normal' or will appear grayed out, and you will not be able to proceed until the issue is resolved.
• The sale withdraw section will appear grayed out until there is no more ongoing, and you will not be able to proceed until the issue is resolved.

Note: If you refresh the page, re-check any previously completed items

After Checklist: What to Expect

You may encounter a few limitations as you await the approval of your submission.

• Withdrawal Restrictions: After changing ownership, you cannot make withdrawals for 24 hours.
• Bank Account Binding: All previous bank accounts will be unbound.
  • Please bind a new bank account under the new owner's name.
• Brand Qualification: Previous Brand Qualifications will be invalid.
  • These products will be deactivated.
  • If you want to re-list products that need these qualifications, please apply for them again.
• Category Qualifications: For certain product categories, Category Qualifications will be invalid.
  • These products will be deactivated.
  • To re-list them, you need to apply for Category Qualifications again.
• Future Ownership Change Restrictions: After successfully changing ownership, you cannot request another ownership change for a period of time.

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New Owner Information Check

After completing the checklist, you must submit the new entity’s information:

• Company type (Corporation or Partnership)
• Business details:
• Legal company name
• Business address
• EIN
• Operating address
• Parent company (if applicable)
• Primary representative information
• UBO (Ultimate Beneficial Owner) information, if required
• Product categories the new entity intends to sell

Note: Ensure all information matches official documentation exactly.

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Novation Agreement Check

A Novation Agreement is required to legally transfer contractual rights from the original entity to the new entity.
This agreement:

• Replaces the original business entity with the new one
• Transfers all rights and obligations to the new entity

Please be sure to use the official Novation Agreement template provided to you.

Document requirements

The agreement must:

• Be a high-quality scan or image
• Show the full document (no cropped sections)
• Include names, signatures, and addresses of both entities
• Contract date is not older than 3 months
• Include State of registration
• Match Seller Center registration details exactly