Introduction of TikTok Shop Partners

Many successful TikTok Shop sellers have something in common, they work with great partners!From managing daily operations to creating viral content and finding the right creators to work with, TikTok Shop Partners (TSP) provide expert support to help you succeed.

3 Types of Services

TikTok Shop has three service-based partner types, each playing a unique role in the ecosystem:

• Seller services help sellers run and grow their shops
• Creator services support creators on the platform
• Creator Matchmaker or Partner-Affiliates match seller products with creators

About TikTok Shop Service Partners (TSP)

TSPs are third-party experts who can help you start a business, sell products, and manage content for your e-commerce businesses on TikTok Shop. You can easily now browse all services provided by TikTok Shop Partner and authorize the services that suit your business.
Note: you can also visit the independent TSP portal(https://seller-us.tiktok.com/partners/us)

How to work with TikTok Shop Partner？

Step 1:

Find the right TSP for your business
Go to Seller Center-> Apps & Services ->Agencies & Services to browse services provided by TSPs. You can use the service category filters, sorting, and search tool to position TSP Services.

Step 2: Check the partner details

If you’re interested in a partner, you can click "learn more" and jump to the Service Details page for more information.

Step 3: Connect with a TSP

Find a TSP by clicking "Request a Partner" or "Contact," then populate the fields with your business requirements. This helps TSPs understand your needs and find the right match for your business.
You can also initiate requests on the independent TSP portal(https://seller-us.tiktok.com/partners/us).Please note: For those sellers who do not have a TikTok Shop account, sellers can only contact TSPs by email.To help TSPs understand your business needs, please complete all fields in the request form. Here are the fields you will see in the request form.

	Field	Required	Explanation	Demo
Contact information	Subject	Yes	Your contact name
	Contact email	Yes	Leave your contact email so that TSP can reach out to you.
	Location	No	Your desired location for any possible offline collaboration with the partner"
Business Profile	Company size	Yes	Choose your company size with dropdown options: 0-5 employees 5-30 employees 30-100 employees 100-500 employees 500+ employees
	Currency	Yes	Choose your currency with dropdown options
	TikTok Shop sales GMV	Yes	Your average monthly GMV on TikTok Shop
	Sales GMV from other channels	No	Your total monthly GMV on other channels
	Budget	Yes	Your budget to pay TSP per month
	Product category	Yes	Your main product category on TikTok Shop
	Hot sale product	No	Your best-selling product
	Other details	No	Other information you would like to share
Request type	Select partners	Yes	If you choose "I know which partner I want to work with" the partner will receive your inquiry directly You need to select the partners' service Up to 50 services can be selected at once If you choose "I want TikTok Shop to refer to me", the platform will assign fit TSP to follow up You need to choose the service type that you want

After submitting, you can go to My Request to check and manage the request.Note: you can click close the inquiry, either on the inquiry level or partner level. After closing, your inquiry cannot be shared with a new partner, and the existing partner who has claimed the request will no longer be able to check your contact information.*Here are the different statuses you will see in 'My request':

Status	Description
Partner reviewing	The partner is reviewing the request
Partner accepted	The partner has accepted the request
Connected	The seller grants authorization to the partner
Closed	The assignment has been closed
Rejected	The partner rejected the request

Step 4: Authorize the service

If you decide to move forward with a TSP's services, they will send you an authorization link to complete the process:

• Fill out the installation information, make sure everything is correct. Including: authorized accounts/shops; duration; contact information
• Finish authorization, please review the partner's analytics and management permissions before you authorize them.
• Click Confirm to authorize.

Please note that: you can authorize a TSP service for up to a year, with the option to renew the service by authorization link before the authorization expires.
You can authorize the service using an authorization link sent by the TSP. After receiving the authorization link from TSP, you can open the authorization link > log in > complete service authorization directly.
Please note: If you are a local merchant in the UK and US, or a cross-border merchant, there's now only an option to contact TSPs before authorizing their services, which means that you can only authorize TSP service through an authorization link.

How can I manage services?

You can go to Seller Center->TikTok Shop Partner->My Services to view and manage all of your authorized services.
How do I renew my authorization？You can check which services have expiration dates within 15 days under the My Services tab. By clicking "Show More", you can check the service list that is near expiration.
Please note: If you are a local merchant in the UK and US, or a cross-border merchant, you can only renew your authorization through an authorization link sent by TSP.You can click "Renew" to extend authorization with the partner and select the renew period according to your need.
How do I cancel authorization？If you want to cancel a partner's authorization, you can click "Cancel" and then select Cancel Authorization.
Please note: After the cancellation of service, your partner will no longer be able to access your data and you will no longer be able to use this service
If you've unlinked with a TikTok account and it was authorized for a service, that authorization will no longer be valid from the moment of unlink. You can verify the current status of the account under the 'Linked Status' section.

Service Type Terminology	Definition
Custom Service	The service is not listed on the Service Store, so only sellers with an authorization link from the partner can authorize it.
Public Service	The service is listed on the Service Store and is available to every seller who can see it there, as well as to sellers with an authorization link.

Status Terminology	Definition
Active	Your authorization with the partner is active.
Completed	Your authorization with the partner has expired.
Authorization Canceled	You have canceled your authorization with the partner.
Closed	The partner has been removed from the platform for violating platform policies. Your authorization with the partner has been deactivated.