Product Overview

Exclusive collaborations is your backstage pass to team up with great brands. This is a limited-time target collaboration available for select creators based on their active performance on TikTok Shop, & their content quality. If you're invited, get ready to lock in stronger commission rates, potential exposure benefits, creator task and leaderboard bonuses.
New: Faster sample requesting (for eligible creators) Some Exclusive Collabs now include improved sample approval, where eligible creators may receive 100% sample approval on select products.

Benefits

• Earn More with higher commissions: Lock in higher commission rates from the start. If you’re already promoting a product, this improved commission overrides your old rate, so you always get the best deal.
• Boost your content visibility: Get paired with reputable sellers and products matched to you by TikTok’s algorithm, giving your content more reach and engagement.
• Score a bonus: Get on that creator task, and leaderboard and a special cash incentive is yours for the taking.
• Seamlessly integrate with TikTok Shop: Access tasks and leaderboards directly within TikTok Shop, making it easy to create Exclusive Collaboration content while gaining even more exposure.
• New: Request samples faster (when available): Eligible creators may see 100% approval on sample requests for some products in Exclusive Collabs, helping you claim samples faster when quota is available.
  

How It Works

1. Find your invite: Check your Exclusive collaboration invite in:
   • Opportunities Cards
   • Inbox
   • Collab Invites tab in Creator Center
   • Product Details Page (PDP)
   • Product Marketplace
   • Email
2. Claim to get a sample coupon (limited, first come-first serve) that buys the product without waiting for seller approval, plus stand a very high chance of getting sample approved
3. New: Look for “100% approval” (eligible creators only): For some products, eligible creators may see an indicator that their sample request will be 100% approved (when quota is available).
   • If you don’t see this, you can still request samples through the standard flow.
4. Join the cash reward: Click on the "cash reward" banner on the Exclusive Collaboration landing page, and click to join Leaderboard, and Creator Task.
5. Join and request samples: Click into the activity to see the handpicked product list. Choose at least 5 products to bring to life and submit your sample requests.
6. Create & Post: Promote your chosen products in short-form videos. To grab the rewards, your posts just need to hit the GMV and video view goals.
7. Check Your Reward: Once you hit your goals, go to the leaderboard detail page or creator tasks detail page to check the cash rewards.

FAQs

• How do I join an Exclusive collaboration? This is an invite-only collaboration format. If you're eligible, you'll see the Exclusive Collabs opportunity on product detail pages, opportunities in Creator Center, with Collab invites, or receive a dedicated email.
• How do I participate? Just post shoppable content for any of the products listed on the page. Promote each product in short videos or LIVE. You can post more than one video for a product.
• What’s new about sample approval in Exclusive Collabs? Some campaigns now support improved sample approval where eligible creators may receive 100% approval on sample requests for select products if quota is available.
• Why don’t I see 100% approval? It may not be enabled for that campaign/product, you may not be eligible, or quota may be used up. You can still request via the standard sample flow.
• How are these products picked? TikTok Shop handpicks products from high quality trusted sellers, focusing on proven top-sellers and trending items.
• What happens if I don't promote after receiving samples? Not promoting after getting samples will lower your sample score, which may limit future sample opportunities and collaborations.
• Is there a time limit for my content to be posted? Yes. Each campaign has its start and end date displayed on the top of the landing page
• What kind of videos should I create? Keep it real. Create engaging videos that show off the products in a way that’s true to your style and gives your audience something they'll love.
• What happens if I’m already promoting one of these products? No worries. The rate from the Exclusive collaboration automatically takes over, so you get the highest possible earnings.
• What are the requirements for the cash bonus? Each campaign has its own goals. View your potential rewards in the app.
  
• How do I collect my earnings? Your earnings will be directly deposited into your account once the exclusive collaboration is over.
• Where can I track my Exclusive Collaboration performance? Your campaign landing page has tracking cards that show a daily summary of your earnings.