Imagine your videos grabbing attention, showcasing your products in the best light, and ultimately driving more sales. That's the power of high-quality video content. If you're a Home seller looking to unlock this potential, this course is for you. We'll equip you with the essential tips that can help you improve your video quality and see real results. Here's a quick taste of what you'll learn – don't miss the full course for all the insights!
Suggested elements to include in your Home videos:

• Hook your audience in the first 3 seconds
• Demonstrate the product in action and include before and after visuals
• Verbally describe the product features and benefits, and use close-ups and wide shots to show the details
• Include real-life scenarios
• End with a clear, engaging call-to-action

Verbally describe the characteristics of the product

• Design: Describe the look & feel (e.g. Industrial design floor lamp exposed wire framework, Scandenavian light wood woven storage basket in geometric shapes)
• Function: Explain how it's used (e.g. Air purifier that removes allergens and pollutants)
• Size: e.g. Compact Storage Ottoman, Adjustable shower curtain that fits various shower sizes
• Texture & Material: e.g. Fleece throw blanket, Woven cotton area rug
• Color: e.g. Neutral palette towels, bright coloured throw pillows

BENEFITS: What can users get out of this product? Is there a painpoint that it resolves?Verbally describe the benefits of the specified features

• Convenience: e.g. Bedside lamp with timer that automatically switches off when it's time for bed
• Effectiveness: e.g. Microfiber cleaning cloths efficiently removes dirt and grime without harsh chemicals, providing superior cleaning results
• Improving living conditions: e.g. Air purifier that removes allergens and pollutants leading to cleaner and healthier air,
• Aesthetic design at home: e.g. Bright coloured throw pillows adds pops of color to your home deco

MULTI-ANGLE DEMONSTRATION

• Demo: Get in front of the camera to show yourself or a partnering creator setting up and using the product in real-life scenarios to demonstrate every feature. For example, decorating the living room with the pillows
• Multi-Angle: Use close-up shots to show product details like material and design. Use long shots to show how the product fits into your house's interior design

Mirror example:
Insulated water bottle example:
Verbally describe the characteristics of the kitchenware

• Design: e.g. Utensil set with a minimalist, matte black design, wooden rustic feel chopping board
• Function: e.g. Dishwasher safe bowl, Digital kitchen scale with built-in timer
• Size: e.g. From 1/4 teaspoon to 1 tablespoon, stackable for compact storage

BENEFITS: What can users get out of this product? Is there a painpoint that it resolves?Verbally describe the benefits of the specified features

• Convenience: e.g. Using electronic seasoning grinder with one hand
• Effectiveness: e.g. Knives are sharp for smooth chopping
• Improving cooking experience: e.g. Effortlessly cook with the non-stick frying pan, saving you time with easy cleaning.
• Aesthetic design in the kitchen: e.g. Pastel colored frying pan that brightens up your kitchen

MULTI-ANGLE DEMONSTRATION

• Demo: Get in front of the camera to show yourself or a partnering creator using the product in the kitchen in real-life scenarios, and demonstrate every feature. For example, cut vegetables using knife sets, cook beef stew with the crock pot.
• Multi-Angle: Use close-up shots to show product details like material and design. Use long shots while you demonstrate product usage.

Kitchen utensils example:
Note: To ensure that your shoppable videos are working for your shop, do ensure that they stay in line with the content best practices.