Video Inspirations Analytics
AI Summary
Video Inspirations helps sellers find winning video patterns in Seller App and Seller Center: Top 50 videos, songs, and hashtags by category and time period. Use it if you want to improve shoppable video performance—filter by last 7 or 28 days, review script skills and performance benchmarks, and open detail pages to study linked products, sounds, hashtags, and viewer-response moments. Access it via Seller Center > Analytics > Channel analytics or Seller App > Data Analytics > Videos > Video inspiration.
Learn about top video script skills, hot music, and hashtags in trending videos on the Video Inspirations page in the TikTok Shop Seller App and Seller Center to help inspire you and improve your video strategies.
After you customize the time period (last 7 days or 28 days) and categories you want to explore, you will see the top video/music/hashtag rankings below on this page.
Core capabilities:
🔥 Check out useful video production skills of popular videos that drive the most transactions
Top 50 video lists include summarized video production and script skills in each category so you can learn strategies and get inspired by these popular videos.🔥 Discover the Top 50 popular songs linked in shoppable videos
The lists of Top 50 most popular songs used in shoppable videos of each category help you identify the trending music across TikTok Shop.🔥 See the Top 50 hashtags used in shoppable videos that have gained the most viewers
Video creators typically use relevant hashtags such as big promotions/popular topics to attract traffic. The Top 50 hashtags ranking list in each category shows you the most viewed hashtags in shoppable videos, so you’ll know which ones to use.Detailed introductions:
Entrance:
Now we have two versions of the Video Inspirations page, in the TikTok Shop Seller App and Seller Center.| Platforms | Path to the page | Demos |
| TikTok Shop Seller Center | Seller Center > Analytics > Channel analytics |  |
| TikTok Shop Seller App | Seller App > Data Analytics > Videos tab > Video inspiration tab |    |
Top video Ranking
| Features | Introductions | Seller center Version | Seller App Version |
| Top 50 Video list | The Top videos block shows the Top 50 videos with the highest transactions by default.The list also provides their Video Views, Likes, tagged product numbers, and Script skills summary.Also, in the Seller Center version, you’re able to rank the videos by Video Views, interactions, or finish rate in descending order. |  |   |
| video skills hub | Click the Video script skills icon in the App, or Learn more button in the Seller Center to see the video skills hub and explanations. |  |   |
| Video inspiration details page |
|   |    |
Top Music Ranking
| Features | Introductions | Seller center Version | Seller App Version |
| Top 50 Music list | The Top music block shows the Top 50 songs that are most frequently used in shoppable videos, and their users, increasing the ratio during the selected period compared to the previous one. |  |   |
| Music inspiration details page | Click on each of the video blocks to see the video posts that leveraged this song. If you find it appealing or suitable, add it directly to your story or use the sound to film a video on this page. |  |  |
Top Hashtags Ranking
| Features | Introductions | Seller center Version | Seller App Version |
| Top Hashtag list | The Top hashtags block shows the Top 50 hashtags used in shoppable videos that gained the most viewers during the selected time period.It also provides the views data during the selected period and historical total views. |  |   |
| Hashtag detailed page | Click on the right-side arrow to see the videos that use this hashtag. Then you can add it directly to a shoppable video on this page. |  |  |