Collectible & Luxury Resale Category 2025 Holiday Haul KLS Tier 1

Summary

What is the TikTok Shop U.S. Collectible & Luxury Resale Category 2025 Holiday Haul KLS Challenge and who is eligible?

  • It’s a cash incentive program for invited U.S. TikTok Shop sellers in the collectible and luxury resale category during Dec 12-31, 2025. Sellers must register by Dec 25 and meet LIVE GMV and duration targets to qualify.

What are the specific performance requirements sellers must meet to earn the $6,000 cash incentive?

  • Sellers must achieve total LIVE GMV ≥ $400,000 (avg. daily ≥ $20,000) and total LIVE duration ≥ 240 hours (avg. daily ≥ 12 hours) during the campaign period, measured per shop ID.

What are the key participation rules and restrictions for this incentive program?

  • Sellers must be 18+, invited to the campaign, not participate in other Holiday Haul SLS or Mega Live events, register by Dec 25, and comply with TikTok Shop US Business Campaign Terms and Conditions.

How and when will the incentive payment be distributed to qualifying sellers?

  • The $6,000 incentive will be paid in cash and viewable in the Seller Center under the Growth Opportunities module by January 31, 2026.

What legal or policy considerations should sellers be aware of regarding this program?

  • TikTok may modify or cancel the program anytime; incentives are non-transferable and void where prohibited. Sellers must agree to the Business Campaign Terms and TikTok Shop Partner Privacy Policy upon registration.

Tier 1

Incentive Program NameTikTok Shop U.S. Collectible&Luxury Resale Category 2025 Holiday Haul KLS Challenge
Entry Period December 12, 2025, 00:00:00 PST to December 31, 2025, 23:59:59 PST
*Register Holiday Haul KLS campaign by December 25,2025 02:59:59 PST
Incentive Offer PeriodBy 31st January 2026
Incentive DescriptionTikTok Shop sellers who meet both the requirements for LIVE GMV and LIVE duration will be eligible to receive a $6,000 cash incentive:Total Self LIVE GMV: ≥ $400,000(Average Daily LIVE GMV≥ $20,000)Total Self LIVE Duration: ≥ 240H (Average Daily LIVE Duration≥ 12H)*LIVE GMV and LIVE Duration are calculated during the campaign period (12/12-12/31) Both metrics are calculated on a per-shop-ID basis.
Incentive Payment: Distribution form: Cash(can be viewed in the Seller Center->Growth Opportunities module)
Eligibility RequirementsIn order to be eligible to receive any incentive under this program, you must
  1. Be an invited U.S. TikTok Shop seller within the collectible and luxury resale category
  2. Not participate in 2025-2026 Holiday Haul SLS and Mega Live
  3. Register Holiday Haul KLS campaign
  4. Meet the requirements in the Incentive Description section
  5. Be at least eighteen (18) years old
  6. Comply with the Business Campaign Terms and Conditions for TikTok Shop US. Link for Business Campaign Terms and Conditions for TikTok Shop US: https://seller-us.tiktok.com/university/essay?role=1&knowledge_id=389242963756843&from=other&article_type=agreement&identity=1
Legal DisclaimerBy ticking this box, you agree to the Business Campaign Terms and Conditions for TikTok Shop US. TikTok reserves the right to cancel or modify this incentive program at any time. Incentives are not transferable. Void where prohibited. Other exclusions may apply. Please see our TikTok Shop Partner Privacy Policy for more information on how we collect, store, and use your data.