Understanding Order Volume Limit (OVL)

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Key Points:
This article outlines what an OVL is, how to check it, and why you might have this limit applied to your shop.
  • Order Volume Limit (OVL) caps the number of orders a shop can receive per day.
  • Sellers can check their OVL in Seller Center on the Manage Orders page.
  • OVLs may be applied for reasons such as probation periods or policy violations.

Understanding Order Volume Limit (OVL)

An Order Volume Limit (OVL) restricts the total number of orders a shop can receive in a single day. Upon reaching an OVL, products will appear as "out of stock" to customers and the shop will not be able to receive additional orders until the order limit is reset the next day. By restricting daily order limits, TikTok Shop helps ensure that sellers can manage their order fulfillment effectively.
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Product is shown "out of stock"
to customers when OVL is reached.

Checking Your OVL

From Seller Center, click on the Probation Program Page to find out your current status, order volume, and tasks associated to increase your order limit.
20251009-122547.jpegPlease note: The Order Volume Tracker displays both the daily order limit and remaining orders.
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The first number (0) represents orders received and the second number (50) shows the seller's OVL.
This seller has 0 orders and 50 orders left before their OVL resets the following day.
Once you've logged in to Seller Center, you could also visit the Orders page and click on the Manage orders tab to review your OVL banner.
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Probation Program
  • All shops in the Shop Probation Program are subject to daily order volume limits.
  • You can increase the order limit by completing probation tasks.
  • Visit the Probation Program Page to find out your current status, order volume and tasks.
Violations
  • Shop violations may impact your order limit.
  • Check the Seller Center Shop Health to monitor any violations. To submit an appeal for a violation, please follow the standard violation appeal process with these steps: Seller Center > Shop Health page > Violation Records > View details > Appeal

How will I know if an OVL has been applied to my shop?

If your shop receives an OVL due to a violation, a violation ticket will appear in Seller Center > Shop Health > Violation Records.
Please note: When a seller is in probation with an OVL of 200 and later receives a violation that sets the OVL to 10, the lower limit (OVL 10) will take effect.
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If your OVL is applied due to the New Shop Probation Period or other special circumstances, you’ll see it reflected on your homepage or in the Manage Orders tab. Your OVL will also display on the banner in the Manage Orders page.

How can I increase my daily order limit?

To increase or remove your daily order limit, maintain strong performance and compliance over time.
If you are in the Probation Program:Refer to our Shop Probation Program guide to learn more about graduating from probation and increasing your OVL.
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Best Practices to Improve Your OVL:

  • Register your shop with valid and accurate information
  • Use clear product titles and images
  • Ship orders on time with valid tracking number
  • Provide quick and helpful replies to customers
  • Reduce order cancellations and returns
  • Avoid frequent price or product listing changes
  • Follow platform rules and keep your account healthy
TikTok Shop regularly reviews your performance and adjusts order limits based on recent activity. Keep improving, and your order limit will increase over time!