The Hero Program Rewards

Creator Matching
Your products have a higher chance of being picked by top creators for promotion in their shoppable videos or livestreams. Selected products may also be eligible for creator subsidies and inclusion in exclusive creator campaigns.


Increased Traffic
Your products may receive additional visibility across TikTok Shop surfaces, such as content recommendations, search results, and shoppable video placements.

Receive an invitation to a TikTok Shop exclusive sale campaign. These campaigns are invitation-only, and products must pass basic screening to ensure they fit the campaign theme.


Participation in Shop Tab Deal Campaigns
Your products may be featured in high-impact Shop Tab Deal Campaigns, such as Super Deal, Deal Discovery, or Clearance, increasing their exposure and chances of conversion.

User Growth Subsidy
If your products are part of the User Growth (UG) program, they may receive TikTok Shop-funded coupons and subsidies, helping attract new buyers and drive conversion.

Need Help?
Contact your Account Manager: Reach out to them directly for personalized support.
