How to Schedule a Shoppable Video

09/11/2025

Summary

What is the purpose and benefit of the Schedule Post tool for TikTok creators?

  • It enables creators to set specific dates and times for video publishing, improving efficiency by batch-producing content and reducing daily manual work. It also helps maintain consistent posting during busy periods without sharing account access.

How can creators schedule and manage their posts using this tool?

  • Creators access "Schedule post" via "More options" on the video posting page, scheduling videos 30 minutes to 30 days ahead, with a max of 50 scheduled videos. Scheduled posts appear on the profile page, where they can be deleted but not edited or rescheduled.

What are the key limitations and requirements for scheduling videos on TikTok Shop?

  • Videos must have privacy set to "Everyone" or "Friends" (not "Only you") to be scheduled. Rescheduling or editing scheduled videos is not supported; changes require deleting and re-uploading the video.

What implications does the Schedule Post tool have for creators’ content strategy on TikTok?

  • It allows creators to plan content strategically, maintain regular engagement during limited availability, and reduce errors, supporting long-term growth and better content calendar management.
This feature is currently in testing and will be gradually rolled out to more creators. Stay tuned for updates!

Overview

Schedule post allows creators to set a specific date and time for video publishing, helping them publish smarter, save time, and stay consistent during high-impact periods. It also gives creators greater flexibility in managing their content calendar.

Why Use the Schedule Post Tool?

  1. Improved Efficiency: Batch-produce and schedule shoppable videos in advance, reducing daily manual work and minimizing errors.
  2. Consistent Activity: Support regular posting during periods of limited availability, eliminating the need to share account access and boosting long-term growth.

How to Use the Schedule Post Tool?

Step One: Schedule a Short Video Post

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  • The Schedule post tool is located on the video posting page. Tap "More options" to access advanced settings, then select "Schedule post". Choose the desired date and time, then tap "Done".
  • Exit the "More options" page, complete the rest of the video setup, and tap "Schedule" to finalize.
  • Videos can be scheduled for publication between 30 minutes and 30 days in advance, with a maximum of 50 scheduled videos allowed per account.
  • Make sure the video privacy setting is NOT set to "Only you", as videos with this setting cannot be scheduled.

Step Two: Manage Scheduled Posts

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  • Navigate to your profile page to view all scheduled posts. Each scheduled video will display its planned post date and time.
  • To delete a scheduled video, select the video, tap the "More" button (three dots), and choose "Delete". Note: deleted videos cannot be recovered or moved back to drafts.

FAQ

  1. How far in advance can a video be scheduled?
    • Videos can be scheduled for publication between 30 minutes and 30 days in advance.
  2. What is the maximum number of videos a creator can schedule?
    • Each creator can schedule up to 50 scheduled videos.
  3. What types of videos are eligible for scheduling?
    • Only videos with the privacy setting set to "Everyone" or "Friends" can be scheduled. Videos marked as "Only you" are not eligible for scheduling.
  4. Can I reschedule a video?
    • No, rescheduling is not currently supported. To change the posting time, you will need to delete the scheduled video and create a new one.
  5. Can I edit a rescheduled video?
    • No, editing a scheduled video is not currently supported. To make changes, you will need to delete the scheduled video and upload a new video.
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