Affiliate Target Invite & IM Quotas

AI Summary

Affiliate outreach now uses a weekly shared quota for invites and IM, based on the seller’s past 30-day GMV and refreshed every Sunday. It affects sellers contacting new, unconnected creators; connected creators are not limited. New sellers with no GMV get a one-time Starter’s Pack of 1,000 outreach opportunities. Use quota carefully, target relevant creators, and note that once quota is exhausted, outreach to unconnected creators pauses until the next refresh.

Overview

The Affiliate Target Invite & IM quotas introduces a structured approach for optimizing seller-creator interactions within the affiliate program. By implementing a tiered quota system, it aims to enhance collaboration efficiency, particularly favoring higher-tier sellers in connecting with creators who have proven capabilities.

Key Features

Tiered Quota System

  • Quota Allocation: Quotas for connecting with new creators are determined by the seller's past 30-day GMV. This allocation aims to prevent inefficient mass outreach without strategy, ensuring a balanced approach to creator engagement.
  • Quota Effective Period: Quotas are refreshed weekly, every Sunday, based on the seller's recent performance data.
  • Quota Sharing: Invitations and Instant Messaging (IM) share a combined quota, allowing sellers flexibility in choosing their communication method.

Creator Connection Rules

  • Connected Creators: Creators who have either initiated contact with you, replied to your message or invitation, or included your products in their showcase or video are not subject to weekly limits.
  • Unconnected Creators : Creators you're contacting for the first time, as well as those who haven't responded to your message or invitation prior to this week.
  • Blocked Creators: Creators can block sellers to cease communication, and vice versa. Such creators are excluded from further outreach opportunities.
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User Instructions

Connecting with Creators :

  1. Quota Status: You will be able to see your weekly limit, connected new creators this week and how many new connections you can still make this week.
  2. Inviting Creators: Use the "Invite" button in the "Find Creators" section. Ensure the creator's follower count aligns with your tier's limitations.
  3. Messaging Creators: You can message creators in several ways. Sending multiple messages to the same creator within a week will not count against your quota more than once. Additionally, you can send up to 5 messages to a creator before receiving a response from them within the same week.
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Managing Quotas

  • Quota Refresh: Monitor your quota refresh cycle every Sunday. Plan your outreach strategy accordingly to maximize potential connections.
  • Starter's Pack: New sellers with no GMV receive a one-time "Starter's Pack" of 1000 outreach opportunities to aid in your initial outreach. Use this resource strategically to build initial connections.
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Best Practices

  • Strategic Outreach: Focus on high-potential creators who align with your product category to increase acceptance rates.
  • Follow-Up: Utilize IM to follow up on invitations, enhancing the likelihood of successful connections.

FAQs

  1. What happens when my quota is exhausted?
    • Once your quota is used up, you cannot invite or message unconnected creators until the next quota cycle.
  2. Can I connect with creators who have blocked me?
    • No, once a creator blocks you, you cannot send them invitations or messages.