How to use SKU-level samples
AI Summary
SKU-level samples let you choose exactly which product variants creators can request, helping control sample budget and keep premium or low-priority SKUs unavailable. Set it up in Open Collaborations by editing a product, enabling Offer free sample, then choosing all SKUs or only specific ones; the same rule also applies to Target Collaborations. Out-of-stock or ineligible SKUs appear grayed out to creators.
Product Overview
SKU-level samples is a smart, direct way to control exactly which product variants you share with creators. Now you can be strategic about your samples, focusing your budget on the variants that drive real results.Benefits
- Optimize your sample budget: Direct creators toward your most cost-effective variants by selecting specific SKUs as samples.
- Control high-value inventory: Exclude premium variations and multi-packs from your sample offerings while still providing creators access to your core products.
- Customize your sample strategy: Take charge of which product variants are available for sampling – easily turn off specific SKUs that don't fit your creator marketing plans.
How it works
- Go to Open Collaborations. While the set up of SKU-level samples happens in Open Collaboration, SKU sample is a product level rule meaning that it will be applied to Open and Target Collaborations.
- If you haven't already, set up your free sample. Click the edit icon next to the desired product and enable the 'Offer free sample" toggle. You can also set up refundable samples at the same time. If your product is eligible, you can enable auto-optimized samples as well. - you can learn more about this option for automated sample workflows here.
- For SKU-level samples, you can choose to make all SKUs eligible or restrict eligibility to specific SKUs. Non-eligible SKUs will appear grayed out when creators request samples. As a best practice, consider disabling SKUs with high costs or low demand (i.e., those that are not key sales drivers).
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Tips
- Be strategic with high-value items: Consider disabling SKUs with high costs or low demand. These might not be your key sales drivers for sampling, so focus your resources where they’ll make the biggest impact.
- Align with your marketing goals: Use SKU-level precision to align your sample offerings with your overall marketing and sales objectives.
- Review and adjust: Keep an eye on which SKUs are performing best as samples and adjust your settings as needed to optimize your strategy.
FAQs
Q: How do I configure SKU samples for Target collaboration?A: The rules you set for SKU-level samples in Open Collaboration will automatically apply to your Target Collaboration products. SKU sample is a product-level rule, meaning it's applied to Open and Target Collaborations.Q: What happens if a SKU is out of stock when a creator requests a sample?
A: If a SKU is not eligible or out of stock, it will appear grayed out to creators when they try to request a sample, so they'll know it's not available.