How to Schedule Shoppable Videos

Video Tips

💡 Feature Overview

Scheduled Shoppables Videos lets sellers, like you create and prepare videos whenever it's convenient, then choose exactly when they go live, from 30 minutes up to 30 days in advance. Your posts will automatically publish at the scheduled time, helping you plan content ahead, stay consistent, and save time. Plus, you don't need to be online when it goes live.
Why use Scheduled Shoppable Videos?
  • 📅 Post on your schedule: Whether it's first thing in the morning or late at night, you choose exactly when your video goes live.
  • ⏳ Batch-create: Record and schedule multiple videos at once to streamline your workflow.
  • 🌍 Stay active: Keep posting shoppable videos even when you're busy, offline, or on vacation.
  • 🔄 Plan ahead: Build video pipelines for events, sales, holidays, and product launches.
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🧭 How to Access This Feature

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  1. On the posting page when uploading a shoppable video.
  2. Tap More options under your video details.
  3. In Advanced settings, select Schedule post.
  4. Choose your desired date and time for publishing.
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⚙️ How it Works

📅 Scheduling your video

  1. Create your video: Upload your shoppable video as usual.
  2. Set your schedule:
    1. Tap More options under your video details. In the Advanced settings section, tap Schedule post to open the time picker.
    2. Choose the date and time for your video to go live (30 minutes-30 days ahead) and tap Done to save.
  3. Confirm your schedule:
    • You'll see your selected time next to Schedule post.
    • The Post button will now say Schedule.
  4. Tap "Schedule":
    • Your video uploads and is stored privately until the scheduled time.
    • It will automatically go live based on your settings. No need to be online.
  5. Manage your scheduled posts:
    • You can delete a scheduled video at any time before it goes live.
    • To reschedule, delete the post and upload it again with a new time.

🗺️ Where to find your scheduled videos

You can view and manage your scheduled videos directly on your profile page.
  • Scheduled videos appear alongside your other videos but are only visible to you until published.
  • Each scheduled video shows a clock icon ⏱️ and the scheduled date and time on the thumbnail.
  • Tap a scheduled video to preview it. You'll also see the scheduled time and status at the bottom.
  • You can delete a scheduled video if you need to make changes or cancel the post.
Note: Scheduled videos won't appear publicly or in analytics until they go live.
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🌟 Use Cases and Examples

Here are ways you can use this tool effectively:
  • Daily dosting without daily filming: Film multiple product videos in one day, then schedule them for the entire week. This is perfect for sellers with limited filming days.
  • Posting across time zones: If your audience is most active early morning or late at night, schedule posts for their peak hours, even if you’re asleep.
  • Holiday & seasonal campaigns: Batch-create videos for Black Friday, Christmas, Valentine’s Day, Mother’s Day, etc., and schedule them weeks in advance.
  • Product launch coordination: Time your shoppable videos to publish right when a product drops or restocks.
  • Collaboration & sponsored content: Agencies or partners may require specific posting times, so schedule to guarantee perfect timing.
  • Staying consistent during travel: If you’re away or without good Wi-Fi, you can still maintain daily posting.
  • Managing multiple accounts: Sellers or teams overseeing multiple pages can schedule content to avoid last-minute posting stress.

🌟 Best Practices

  • Plan a Weekly or Monthly Content Calendar: Use a 30-day scheduling window to plan content for:
    • Product cycles
    • Sales events
    • Trending periods
    • Brand partnerships
  • Batch film for efficiency: Film 5–10 videos in one session and schedule them across several days or weeks.
  • ✅ Keep a mix of evergreen and trending content: Schedule evergreen product reviews well in advance. Save trend-based content for manual posting since trends expire quickly.
  • ✅ Schedule earlier for big sales: For events like Black Friday, schedule content days or weeks ahead to avoid last-minute bottlenecks.
  • ✅ Double-check links before scheduling: Since you can’t edit after scheduling, confirm your product links are accurate.
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Frequently Asked Questions (FAQs)

Question
Answer
Who can use Scheduled Shoppable Videos?It's currently available for all TikTok Shop sellers.
How far in advance can I schedule a video?You can schedule your video as early as 30 minutes ahead and up to 30 days in advance.
Can I change the scheduled time?No. If you need to change the time, delete the scheduled video and upload it again with a new time.
Can I edit a scheduled video?No. If you need to make changes, delete the scheduled video and upload it again.
What's the maximum number of videos I can schedule?You can schedule up to 50 videos per account at a time.
Can I schedule private videos?No. Scheduled posting is only available for videos with public or limited visibility settings.
Where can I see my scheduled videos?On your profile page, visible to only you.
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