November 2024 Product Innovation

Summary

What new features are available in the TikTok Shop app to help sellers grow their business?

  • The revamped hub offers tools and insights for driving traffic and boosting sales, including guidance on creating Shoppable Videos and launching LIVEs.
  • Sellers can download the app on iOS and Google Play to access these features.

How does the Yotpo Reviews app enhance review management for sellers on TikTok Shop?

  • It automatically matches products to reviews from other platforms, simplifying review management by consolidating shop and imported reviews.
  • Regular syncing of customer reviews helps build trust and drive sales.

What tools are available for sellers to manage inventory and optimize product listings on TikTok Shop?

  • The Inventory Health Indicator helps identify low-stock or overstocked SKUs and provides insights into in-stock and sell-through rates.
  • AI-Powered Video Generator enhances product detail pages with AI-generated videos, which can be turned into Shoppable Videos.

What updates have been made to the CRM tool for sellers on TikTok Shop?

  • Advanced CRM features for top sellers include customizable messages and up to 5 outreach plans per week.
  • Dynamic CRM quotas offer performance-based access with monthly evaluations, allowing more weekly sends for higher levels.

How has TikTok Shop improved the customer return experience for sellers?

  • 45,000 new retailer drop-off locations have been added, making holiday returns more convenient and reducing hassle for customers.
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Every month, we introduce new products and features designed to simplify store management, boost sales, and strengthen your connections with customers. Come explore what's new and take your business to the next level!

GROWTH

Jumpstart your business with TikTok Shop for Sellers in the TikTok appThis newly revamped hub is a dynamic toolbox, packed with actionable insights and intuitive tools to help drive traffic and boost sales. Tailored to your seller journey, it offers step-by-step guidance on high-impact actions like creating Shoppable Video and launching LIVEs. Access easy-to-use tools designed to build store traffic and build your store on TikTok Shop.
Download the app to get started:
iOSGoogle Play

PRODUCTS

Yotpo just got a whole lot better on TikTok ShopThe Yotpo Reviews app makes adding customer reviews easier than ever by automatically matching your products to reviews on other platforms, simplifying review management by allowing you to manage your shop and imported reviews in one place. Plus, it helps build trust and drive sales with regular syncing of your latest customer reviews.
Get Yotpo ReviewsSee an easy-to-understand and actionable view of your inventory healthImprove your inventory management with Inventory Health Indicator. Quickly identify which SKUs are running low on stock or overstocked, so you can take action to meet shopper demand. Get insights into your in-stock rate and sell-through rate, so you can prioritize the right SKUs and optimize your restocking strategy. Plus, accelerate your sales with personalized recommendations on how to sell slow-moving products.
Check your inventory healthEnhance your product detail pages with AI-Powered Video GeneratorImprove your product listings and attract more shoppers with AI-generated product videos that showcase and explain your products. You can also turn these videos into Shoppable Video to reach more shoppers and drive more sales.

SELLER MARKETING

Exciting updates to our CRM toolWe're making it easier than ever to leverage CRM to drive engagement with your customers on TikTok Shop. Stay informed with clear, timely notifications via email and Seller Center, along with enhanced guidance for smoother onboarding and offboarding. Some of the updates include:
  • Advanced features for top sellers: Brand sellers with sales automatically unlock advanced CRM access, featuring customizable messages and up to 5 outreach plans per week.
  • Dynamic CRM quotas: Enjoy fair, performance-based access to CRM tools with monthly evaluations of your level. Higher levels offer more weekly sends and clear updates to track and improve your results.

AFFILIATE CENTER

Access Affiliate Center from anywhereStay on top of your collaborations on the go! With the Seller app, you can now manage your open collaboration products directly from your phone. Simply tap the new Affiliate Center button in the app to get started.
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SHIPPING & LOGISTICS

Holiday returns are now easier than ever with new retailer drop-off locationsWe've enhanced the customer return experience with 45,000 new retailer drop-off locations for the convenient return of items. This added convenience, reduced hassle, and streamlined lead to higher customer satisfaction and loyalty.