Every month, we introduce new products and features designed to simplify store management, boost sales, and strengthen your connections with customers. Come explore what's new and take your business to the next level!

PRODUCTS

Order Replacements

Reduce the hassle of returns and refunds by offering shoppers replacement items if their order arrives damaged, defective, missing items, or not as described. TikTok Shop will even cover replacement item shipping costs, making it a win-win for both you and your customers.
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PROMOTIONS

Target Coupons

Expand your customer base and nurture existing relationships by tailoring your promotions to both new and repeat shoppers. You can now set up Target Coupons to showcase your top products to specific customer groups, maximizing exposure and driving sales.
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ANALYTICS

Creator Analytics for Sellers

Track the results of your collaborations with new, customized reporting features in Creator Analytics. Analyze your entire pool of creators with aggregated core data, check out your creators' videos with details like estimated commission and items sold, and dive into individual creator performance with powerful reporting on the metrics that matter most to you.
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Real time diagnosis in Advanced LIVE Board

Learn more about your audience, interact directly with attendees, and boost participation during your LIVEs with the Advanced version of LIVE Board. Check out recommendation prompts to help improve audience engagement and stay ahead of any potential violations.
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Data Analytics navigation revamp in Seller Center

We've revamped the Analytics section to make it more intuitive, along with powerful reporting capabilities that deliver actionable insights on traffic and transactions performance.
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OTHER

Chat Assistant

Improve shopper satisfaction by offering round-the-clock coverage to common questions. Chat Assistant will automatically reply to messages during off-hours and busy times when you turn on Auto-Reply, speeding up your shop's response rate, reducing shopper wait times, and ensuring that you never miss a sale.
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Appeal delivered-not-received orders in Seller Center

Getting visibility and seeking resolution for DNR issues just got easier. You can now appeal TikTok Shop's decision for DNR packages, upload evidence, provide comments, and receive outcome decisions directly within Seller Center.
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Streamlined customer address information

We're updating duplicated customer address information in order export files, increasing accuracy when generating shipping labels for Seller Shipping (3PL) orders.
The order export files will be updated by May 13, so please ensure your system is updated before then to smoothly transition to the new format.
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