Overview

A product recall occurs when a product is found to be defective or potentially hazardous to customers, requiring the product to be removed from sale immediately. Public recalls are announced in partnership with federal regulators. The U.S. has four main regulatory bodies:

• Consumer Product Safety Commission (CPSC)
• U.S. National Highway Traffic Safety Administration (NHTSA)
• Food and Drug Administration (FDA)
• U.S. Department of Agriculture (USDA)

Recall Notifications and Required Actions

Stay Informed and Notify TikTok Shop

Sellers should regularly check recalls.gov and relevant regulatory body websites for the latest recall updates. It is also important to stay alert for any recall notices from your manufacturer or brand owner. If you are a brand owner or manufacturer with a product affected by an upcoming recall, you may inform your Account Manager or submit a ticket in the Seller Center.

Remove Product Listings

If a seller identifies that their Product ID (PID) will be impacted by an upcoming recall, they should remove their impacted product listings from TikTok Shop. These PIDs must not be relisted until the regulatory recall has been terminated or the product reinstatement requirements below are met.

Freeze PIDs

Once the product recall has been officially issued, TikTok Shop will notify sellers of their impacted products and freeze them, regardless if they were removed or not. This communication will be sent via push notification to the Seller Center, along with further guidance.

Inventory Clearance and Disposal

If using Fulfilled by TikTok (FBT), all impacted inventory must be cleared from the warehouses. FBT sellers can choose to have the inventory destroyed on-site or returned to them.
Sellers who ship from their own locations must immediately cease or halt shipping any recalled products, ensuring that the recalled inventory is removed and properly disposed of, returned, or managed in accordance with recall guidelines.

Notifying Customers

All "In Progress" orders will be cancelled and TikTok Shop will inform customers via email or push notifications.

Appeals

Sellers can make an appeal in Shop Health for products impacted by a regulatory recall if one of the following scenarios has occurred:

• Misjudged Enforcement from the Platform: Use this option if you believe the recall notification was issued in error or that your listing is not related to the recall.
• Related-Recall Termination/Expiration: Use this option to request reinstatement of your PID(s) after clearing or managing your inventory (see Inventory Clearance and Disposal above) and obtaining a compliance letter by following the steps below in Reinstating Products.

Reinstating Products

To reinstate your product on TikTok Shop, submit a compliance letter to your Account Manager (AM) or through the appeals process. The compliance letter must:

• Be in PDF or Word format.
• Be on official letterhead, signed by the manufacturer or brand owner.
• Include a brief statement explaining the reason for recall and how future inventory will be safe. This may include details like differentiating products with new serial numbers, manufacturing dates, or lot codes.
• Provide product ID, product name, and product description.

TikTok Shop will review all appeals and if approved, you can relist your product.

Be Recall Ready!

Understanding product recalls is crucial for maintaining safety and compliance. Sellers must promptly remove affected listings, stop sales, and manage inventory according to TikTok Shop policies and regulatory guidelines. Quick action helps ensure safety and maintain trust on the platform.
For more information, please refer to our TikTok Shop Product Recall Policy.

FAQs

Will I receive violation points if a product in my shop is recalled?

No, you will not receive any violation points for having a product recalled. However, it is important to follow recall requirements carefully and with urgency. If a recalled product is relisted under a new PID before the recall is officially resolved or terminated, enforcement actions will be taken.

How will my customers know if a product has been recalled?

When a product recall is issued, TikTok Shop will notify all customers who have purchased the recalled product within the specified order window. This notification will be sent through their TikTok accounts and will include details about the recall and instructions on what actions to take.

How can I check the status of a product recall?

You can monitor the status of a product recall by contacting the manufacturer or brand owner or by checking the official website of the applicable regulatory body:

• Recalls.gov
• Consumer Product Safety Commission (CPSC)
• U.S. National Highway Traffic Safety Administration (NHTSA)
• Food and Drug Administration (FDA)
• U.S. Department of Agriculture (USDA)

When can I reinstate my product?

You may reinstate your products before recalls are officially terminated only if you have met all the reinstatement requirements above. This includes clearing or managing your inventory and obtaining a compliance letter.