Selecting Products in Product Marketplace

Summary

What are the different ways to find products in the TikTok Product Marketplace?

  • Use the search bar to look for specific products, categories, or brands.
  • Explore trending products via the banner or platform campaigns.
  • Browse by sections like "Categories for you," "Best Sellers," "Top Shops," "New in," and "Recommended for you."

How can creators filter and sort search results in the TikTok Product Marketplace?

  • Creators can sort or filter search results by commission rate, price, or category to find products that match their criteria.

What benefits do banner campaigns offer to creators in the TikTok Product Marketplace?

  • Banner campaigns may offer products with higher commission rates as part of a TikTok Affiliate team-sponsored campaign.

How can creators add a product to their product showcase on TikTok Shop?

  • Click the red plus sign next to the product listing or "Add" on the product detail page to add a product to your showcase.

Introduction

The TikTok Product Marketplace is where you can search and discover products that you would like to promote in your Short Videos or Livestreams. There are a number of different ways to find products on the page:
Search bar: Use the search bar to look for specific products, categories, or brands that match your interest.
Banner:Discover trending or platform campaign products
By page section:
Categories for you: See recommended product categories based on your preferences.
Best Sellers: See the best-selling products in TikTok Shop
Top Shops:See the most popular brands in TikTok Shop
New in: See recently added products in TikTok Shop
Recommended for you: Find a customized list of products based on your preference
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Find products in the Product Marketplace

Search

Creators can just search the key word to find a product, and sort or filter search results by the commission rate, price, or category to see products that match their criteria.
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Find products through banner campaigns

Creators can click on the page banner to access products sponsored by the TIkTok Affiliate team. Products found here may provide higher commission rate as part of a campaign.
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See additional product categories

Creators can see additional product categories by clicking on the arrow button to the right of "Categories for you".
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Discover products through curated product selections

Creators can find new and popular products to promote through the "Best Sellers" and "New in" menus on Product Marketplace.
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Discover new products from the top brands on TikTok Shop through the "Top Shops" section.
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Adding a product to your product showcase

Once you find a product that you want to promote, you can add it to your product showcase by clicking on the red plus sign next to the product listing or clicking "Add" on the product detail page.
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