Product Recall Policy

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Key Points:
  • Sellers must not list or sell products that have been recalled.
  • TikTok Shop will remove recalled listings and notify affected customers.
  • Recalled products can only be reinstated after the recall is resolved and a compliant reinstatement request is approved.
This policy outlines seller requirements for managing product recalls on TikTok Shop.

Product Recalls

A recall occurs when a product has safety concerns, defects, or other risks to customers.
Recalls may be:
  • Voluntary: initiated by the manufacturer after discovering a safety concern.
  • Involuntary: ordered by a government agency, such as:
    • U.S. Food and Drug Administration (FDA)
    • Consumer Product Safety Commission (CPSC)

Requirements for Product Recalls

Sellers must ensure that:
  • No recalled products are listed or sold on TikTok Shop.
  • All product listings and sales comply with applicable laws and regulations.

TikTok Shop Notification

If TikTok Shop is notified of a recall:
  • Sellers will be notified if their product is impacted.
  • Affected products will be removed in line with the Prohibited Products Policy.
  • Customers who purchase recalled products may be notified.
  • "In Progress" orders will be canceled and customers will be notified
Notifications do not replace recall responsibilities. They also don't remove sellers' or manufacturers' obligations under applicable laws and regulations.

Enforcement Actions and Appeals

We regularly review shops for compliance with our policies. This includes investigating reported safety complaints and incidents. If violations are identified, we will take enforcement actions on your shop. This may include, but is not limited to:
  • Assigning violation points
  • Removing product listings
  • Revoking your access to offer products for sale
  • Issuing refunds to customers
For more information on enforcement actions, refer to our Seller Enforcement Policy.
If you'd like to appeal an enforcement action, visit the Appeals section for guidance. You may appeal in the following scenarios for recalls:
  • Misjudged Enforcement from the Platform: The recall notice was issued in error. In other words, your product was not part of the recall.
  • Related-Recall Termination/Expiration: The recall has ended and your product is now compliant.
    • You can request reinstatement of your Product ID (PID) after clearing or managing your inventory.
    • Submit a compliance letter following the steps in the Reinstating Products section.

Reinstating Products

To reinstate a recalled product:
  1. Submit a compliance letter to your Account Manager or through the appeals process.
  2. The letter must:
    • Be in PDF or Word format
    • Be on official letterhead
    • Be signed by the manufacturer or brand owner
    • Explain the reason for the recall and how new inventory is safe. For example, new serial numbers or batch codes.
    • Provide product ID, product name, and description
TikTok Shop will review your submission. If approved, your product may be relisted.

Recommended Actions

Stay Informed and Notify TikTok Shop

  • Check recall websites such as recalls.gov and regulatory body pages for recall updates.
  • Watch for recall notices from your brand owner or manufacturer.
  • If you’re a brand owner or manufacturer, notify your Account Manager or submit a Seller Center ticket when a recall occurs.

Remove Product Listings

If your Product ID (PID) is affected by a recall, remove the impacted listings from TikTok Shop. These PIDs must not be relisted until the regulatory recall has been terminated or the product reinstatement requirements below are met.

Inventory Clearance and Disposal

  • FBT sellers: Remove recalled inventory from warehouses. You may have it destroyed on-site or returned.
  • Non-FBT sellers: Stop shipments of recalled products immediately. Manage your recalled inventory in accordance with recall guidelines. This may involve removing the recall inventory and disposing, returning, or other methods.

Frequently Asked Questions (FAQ)

How can I check the status of a product recall?

You can monitor the status of a product recall by contacting the manufacturer or brand owner. You can also check the official website of the applicable regulatory body:

Will I receive violation points if a product in my shop is recalled?

No. You will not receive violation points for having a recalled product. However, you must follow recall requirements quickly and carefully. If a recalled product is relisted under a new Product ID (PID) before the recall is officially resolved or closed, enforcement actions will be taken.

How will my customers know if a product has been recalled?

When a recall is issued, TikTok Shop will notify all customers who purchased the affected product within the recall period. Notifications will be sent through TikTok. They will include recall details and instructions on next steps.

When can I reinstate my product?

You may reinstate your product only after meeting all reinstatement requirements. This includes clearing or managing your inventory and obtaining a compliance letter. Reinstatement before an official recall closure is allowed only if all requirements are met. See Reinstating Products above.