Standard Sizes

Get clearer listings and happier shoppers by standardizing product size information right from the start.

• Build shopper trust: Clear, standard sizing helps shoppers hit "buy" with confidence, knowing exactly what they'll get.
• Slash size-related returns: Standard sizes mean fewer returns due to "it didn't fit," saving you time and money.
• Simplify your listings: Selecting from standard options makes creating listings quicker and easier.
• Boost product visibility: Consistent sizing helps your products show up in the right searches and filters, getting them seen by more interested shoppers.
• Streamline your catalog: Keep your product data clean and consistent, making inventory and catalog management a breeze.

How it WorksHere’s how you’ll use standard sizes when creating your listings:
In Seller Center (PC & App):

• Start creating a new product listing as usual.
• Select the product category. If standard sizes are active for that category, you'll notice a change in the Variations section.
• Where you'd normally type in sizes, you'll now see dropdown menus or selection boxes with predefined standard size options.
• For some products, these options might be cascading. This means you'll first select a general "Size Type" (like "Men's Shoes"), which will then show you the relevant "Size Values" (like "US 9," "US 10," "US 11").
• Simply select the standard size values from the list that match the variations of your product. You won't be able to type custom sizes in these fields.
• Finish adding your other product details and submit your listing!

Tips

• Choose wisely: Select the most accurate standard size for your item from the options provided. Getting it right helps shoppers and reduces returns.
• Follow the cascade: If you see cascading options, pay attention to how selecting one (like "Size Type") helps narrow down the choices for the next (like "Size Value").
• No Custom Sizes Here: Remember, for fields using size standards, you must pick from the list – typing your own size isn't possible for these specific attributes.

FAQ

• Who is this product for? This feature is for sellers listing new products in certain categories (starting with fashion). It helps you provide clear size info, which benefits shoppers.
• Which categories use standard sizes now? We're rolling this out starting with the fashion category. Keep an eye on Seller Center announcements for updates as we expand to new categories.
• Can I still type in my own sizes? Not for the specific size fields covered by this feature in applicable categories. To keep sizing consistent for shoppers, you must select from the predefined standard options provided in the dropdowns or selection lists.
• What if the size I need isn't listed? The available standard sizes are based on common usage within the product category. If you can't find a suitable option for your product, look for a "Feedback" link near the size selection options in Seller Center – this is the best way to share your thoughts with us.
• Does this change my existing listings? Nope! This first version only applies to new listings you create going forward.