Key Points:

• Mystery boxes and similar products must be priced at $100 USD or less.
• Listings must clearly disclose the exact quantity, attribute variations, and odds/probability when chances are unequal.
• Digital renderings that do not accurately represent the actual product are not permitted.

This document outlines the requirements for selling Mystery Boxes and Similar Products on TikTok Shop. Mystery boxes and similar products are also subject to our Restricted Products Policy and Gambling Policy. Sellers must comply with this document, the Restricted Products Policy, and the Gambling Policy when listing mystery boxes and similar products.

Mystery Boxes and Similar Products

Mystery boxes and similar products are items sold with a surprise element. Customers do not know the exact items inside until they open them. These products are sealed and may contain a mix of items.
Some examples include, but are not limited to:

• Mystery Boxes or Blind Boxes
• Mystery Bundles
• Mining Buckets

Requirements to Sell Mystery Boxes and Similar Products

If you are listing mystery boxes or similar products, you must follow these requirements:

Price Limit

• The total listing price must not exceed $100.

Quantity Disclosure

• The listing must clearly state the exact number of items included.
  • For example, "Contains 12 figures" or “Includes 6 clothing items.”
• The quantity must be specific and fixed.
  • Not allowed: “8–11 items,” “minimum 8 items,” “up to 10 items,” or similar ranges.

Attribute Variations

• All possible item variations must be clearly disclosed.
  • For example: If the bundle may include 2 rompers and 1 jumpsuit, all variations must be shown and described.
• Variations must appear in both:
  • The product description
  • The product images
• Listings that show only one variation while stating multiple options are not allowed.

Odds / Probability

If customers do not have an equal chance of receiving each variation, the listing must disclose the odds using one of the following formats:

• Ratio
  • Example: “Chance of receiving Product X is 1/4.”
• Percentage
  • Example: “Chance of receiving Product X is 25%.”
• Multiplier
  • Example: “Product Y is 4 times more likely than Product X.”
• Quantity Format
  • Example: “Contains 30 total figurines.”

Vague statements such as “rare item included” are not allowed.

Product Images

• Images must accurately represent the actual products customers may receive.
• Digital renderings or mockups that are not true representations of the physical product are not allowed.

Packaging Requirements

• Products must be sealed in original manufacturer packaging.
• Sellers may not repackage or assemble items themselves unless the product is manufacturer-prepared.

Additional Requirements for Mining Buckets

Mining buckets, excavation kits, or similar products:

• Must be manufacturer-packaged.
• Must not be assembled, filled, or packaged by the seller.
• Listings showing loose bags, soil, sand, or containers assembled by the seller are not allowed.

Prohibited Mystery Boxes and Similar Products

You are prohibited from selling bullions in this format.

Gambling Requirements

You must also follow the Gambling Policy when promoting mystery boxes and similar products. This means you are prohibited from using any gambling or gamification activities outlined in the policy.

Enforcement Actions and Appeals

We regularly review your shop’s compliance with this document, our Restricted Products Policy, and our Gambling Policy. If any violations are identified, TikTok Shop may take enforcement action at our sole discretion. This may include, but is not limited to:

• Deducting points from your Account Health Rating
• Removing product listings
• Revoking your access to offer products for sale
• Issuing refunds to customers

For more information on enforcement actions, refer to our Seller Enforcement Policy. If you would like to appeal an enforcement action, visit the Appeals section for guidance.