Kids' Fashion Products Policy

Key Points:
This policy outlines the requirements for selling Kids' Fashion Products on TikTok Shop.

Kids' Fashion Products

The following Kids' Fashion Products are allowed to be sold on our platform through category qualification.

Requirements To Sell Kids' Fashion Products

You may be required to pass category qualification to sell Kids' Fashion Products. This process requires submitting documents proving you are qualified to sell these products.
Detailed requirements are listed in the sections below. Open each section to view what is needed.
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Kids' fashion products encompass a range of clothing and accessories designed for children, from infants to pre-teenagers aged 12 years and younger. Example products include:
  • Kids' clothing: tops, bottoms, dresses, coats & jackets, underwear, socks
  • Kids' swimwear
  • Kids' footwear: sandals, slippers, shoes
  • Kids' accessories: belts, earmuffs, gloves, scarves and shawls, watches, bowties
  • Kids' bags: backpack, luggage

Document Requirements for Kids' Fashion Products

If you are a manufacturer, importer, or repacker, submit these documents:
  1. Children's Product Certificate (CPC)
  2. Product tracking label
  3. Test report issued by a CPSC-accredited laboratory
If you are a reseller, submit these documents:
  1. Children's Product Certificate (CPC)
  2. Product tracking label
  3. Purchase invoice

Children's Product Certificate (CPC)

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Manufacturers, importers, repackers, and resellers must submit the Children's Product Certificate (CPC) to verify that their product complies with U.S. consumer product safety standards. Refer to the CPSC’s page on Children’s Product Certificates for more information, including examples and tutorial videos.
When submitting your CPC, make sure it is legible, free from alterations, and meets the following requirements:
  • Include the manufacturer or importer's name and address.
  • Issued within the last 365 days.
  • Product details must match the product category and photos.
  • Include a clear description of the tested product.
  • Include the name and address of the CPSC-accredited laboratory.
  • List all relevant safety standards tested.
  • The CPC should be in English.

Product Tracking Label

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Manufacturers, importers, repackers, and resellers must submit a clear and legible image of the tracking label. Refer to the CPSC’s page on Tracking Labels for more information, including examples and tutorial videos.
The tracking label must be securely attached to both the product and its packaging and meet the following requirements:
  • Manufacturer/importer or private labeler name
  • Location and date of production
  • Detailed information on the manufacturing process (e.g., batch number or run number) or other identifying characteristics
  • Additional information that specifies the product's source
  • Must be in English

Test Report issued by a CPSC-Accredited Laboratory

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Manufacturers, importers, and repackers must submit a product test report issued by a Consumer Product Safety Commission (CPSC)-accredited laboratory. Click here for a list of CPSC-approved laboratories.
When submitting your test report, make sure it is legible, free from alterations, and meets the following requirements:
  • Include the manufacturer or importer’s name and address.
  • Issued by a CPSC-accredited laboratory.
  • Issued within the last 365 days.
  • Product details should match the product category and photos.
  • Include a clear description of the tested product.
  • Include the name and address of the CPSC-accredited laboratory.
  • Clearly lists all safety standards tested with pass or fail results.
  • The test report should be in English.

Product and Packaging Photos

Manufacturers, importers, repackers, and resellers must submit photos of product and packaging that meet the following requirements:
  • All packaging information must be visible, including any applicable product descriptions, warnings, and other relevant details.
  • Directions for use (if applicable)

Purchase Invoice

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Resellers must provide a purchase invoice to confirm the authenticity and source of their products. When submitting the purchase invoice, make sure it is legible, free from alterations, and meets the following requirements:
  • Include the supplier’s name and address
  • Issued within the last 365 days.
  • Product details and quantity must match what you are applying to sell.
  • The purchase invoice should be in English.

Children's Helmets Requirements

Children helmets are classified as restricted products on TikTok Shop and require Category Qualification. These products require specific documentation to ensure they meet safety standards.
Please see the table below for specific requirements based on children's helmet type and seller type:
Product Type
Seller Type
Required Documentation and Standards
Children's Bicycle Helmets
Manufacturer, Importer, and Repacker1. Product or packaging photos demonstrating compliance with all of the following standards:  - CPSIA (Lead)  - CPSA Section 14(a)(5) (Tracking Label)  - 16 CFR Part 1203 (Bicycle Helmet Safety Standard)  - 16 CFR Parts 1500.19 & 1500.20 (Small Parts Labeling)*  - 16 CFR Part 1501 (Small Parts Testing)** AND any one of the following:  - ASTM F1447-18  - ASTM F1898-22  - Snell B-90A  - Snell B-952. CPSC-approved lab test report showing compliance with all of the standards in #13. Children's Product Certificate (CPC)
Reseller
Children’s Equestrian Helmets
Manufacturer, Importer, and Repacker1. Product or packaging photos demonstrating compliance with all of the following standards:  - CPSIA (Lead)  - CPSA 14(a)(5) (Tracking Label)  - 16 CFR Part 1501 (Small Parts Testing)*  - 16 CFR Parts 1500.19 & 1500.20 (Small Parts Labeling)** AND either:  - ASTM F1163-15  - Snell E-20012. Test report showing compliance with all of the standards in #13. CPC
Reseller
Children’s Winter Sports HelmetsManufacturer, Importer, and Repacker1. Product or packaging photos showing compliance with all of the following:  - CPSIA (Lead)  - CPSA 14(a)(5) (Tracking Label)  - 16 CFR Parts 1500.19 & 1500.20 (Small Parts Labeling)*  - 16 CFR Part 1501 (Small Parts Testing)** AND one of the following:  - ASTM F2040-18  - CSA Z263.1  - Snell RS-98  - Snell S-982. Test report showing compliance with all of the standards in #13. General Certificate of Conformity (GCC)
Reseller
Children’s Motorcycle HelmetsManufacturer, Importer, and Repacker1. Product or packaging photos demonstrating compliance with all of the following standards:  - CPSIA (Lead)  - CPSA 14(a)(5) (Tracking Label)  - 16 CFR Part 1501 (Small Parts Testing)*  - 16 CFR Parts 1500.19 & 1500.20 (Small Parts Labeling)** AND one of the following:  - 49 CFR § 571.218 (FMVSS 218) — must include S5.6 labeling  - Snell M-2010 or M-20152. Test report showing compliance with all of the standards in #13. GCC
Reseller
Children's Inline 7 Roller Skating HelmetsManufacturer, Importer, and Repacker1. Product or packaging photos showing compliance with all of the following standards: - CPSIA (Lead) - CPSA 14(a)(5) (Tracking Label) - 16 CFR Part 1203 (Safety Standard for Bicycle Helmets) - 16 CFR Parts 1500.19 & 1500.20 (Small Parts Labeling)** - 16 CFR Part 1501 (Small Parts Testing)* AND any one of the following: - ASTM F1447-18 - ASTM F1898-22 - Snell B-90A - Snell B-952. Test report from a CPSC-approved lab showing compliance with all of the standards in #13. CPC (Children’s Product Certificate)
Reseller
Children's Skateboarding HelmetsManufacturer, Importer, and Repacker1. Product or packaging photos showing compliance with all of the following standards: - CPSIA (Lead) - CPSA 14(a)(5) (Tracking Label) - 16 CFR Part 1203 (Safety Standard for Bicycle Helmets) - 16 CFR Parts 1500.19 & 1500.20 (Small Parts Labeling)** - 16 CFR Part 1501 (Small Parts Testing)* AND any one of the following: - ASTM F1447-18 - ASTM F1898-22 - Snell B-90A - Snell B-952. Test report from a CPSC-approved lab showing compliance with all of the standards in #13. CPC (Children’s Product Certificate)
Reseller
Children's Scooter HelmetsManufacturer, Importer, and Repacker1. Product or packaging photos showing compliance with all of the following standards: - CPSIA (Lead) - CPSA 14(a)(5) (Tracking Label) - 16 CFR Part 1203 (Safety Standard for Bicycle Helmets) - 16 CFR Parts 1500.19 & 1500.20 (Small Parts Labeling)** - 16 CFR Part 1501 (Small Parts Testing)* AND any one of the following: - ASTM F1447-18 - ASTM F1898-22 - Snell B-90A - Snell B-952. Test report from a CPSC-approved lab showing compliance with all of the standards in #13. CPC (Children’s Product Certificate)
Reseller
Children's Water Sports HelmetsManufacturer, Importer, and Repacker1. Product or packaging photos2. Test report3. CPC (Children’s Product Certificate)4. GCC (General Certificate of Conformity)
Reseller
Notes:* Small Parts Labeling is required only for helmets with small parts designed, intended, or marketed for children ages 3 to under 6.
** Small Parts Testing is required only for helmets designed, intended, or marketed for children under age 3.

Prohibited Products

The following kids' fashion products are prohibited from sale on TikTok Shop:
  • All beaded teethers, including beaded amber teething jewelry, as well as those made from materials like amber, wood, silicone, or other elements

Choking Hazard Warning Label ⚠️

Children’s products that meet the U.S. Consumer Product Safety Commission (CPSC) criteria for choking hazards must include a clear choking hazard warning label. TikTok Shop requires all sellers to:
  • Ensure the choking hazard warning is clearly displayed in the product listing.
  • Include a compliant warning label on product packaging.
Common examples of products that may require this warning include, but are not limited to:
  • Toys with small, detachable parts
  • Puzzles with pieces smaller than 1.25 inches
  • Jewelry or accessories intended for young children
  • Art supplies such as beads or buttons
For more information, refer to the Choking Hazard Warning Label Policy.

Products Requiring Choking Hazard Labels

Products with small parts that could pose a choking hazard to children under 3 years old must include a warning. Examples include:
  • Toys with small, detachable parts
  • Puzzles with pieces smaller than 1.25 inches
  • Jewelry or accessories for young children
  • Art supplies like beads or buttons
Even non-toy products may require this warning if they contain small parts that could detach and be swallowed, such as certain jewelry.

Enforcement Actions and Appeals

We regularly review your shop’s compliance with this policy. If any violations are identified, TikTok Shop may take enforcement action at our sole discretion. This may include, but is not limited to:
  • Rejecting your category qualification application
  • Deducting points from your account health
  • Removing product listings
For more information on enforcement actions, see our Seller Enforcement Policy. If you'd like to appeal an enforcement action, visit the Appeals section.

How to Submit Your Documentation

Submit your documentation via the Qualification Center in Seller Center. Click here or follow these steps:
  1. Log into your Seller Center account.
  2. Click your shop icon in the top right corner.
  3. Go to My Account > Account Settings.
  4. Select Qualification Center.
  5. Click on Category Qualification.
  6. Click Add Category Authorization and follow the prompts to submit your application.
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How To Address A Category Qualification Rejection

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If your application is rejected, you’ll receive a message explaining the reason. Most rejections are due to missing documentation. Review this policy to make sure you’ve met all requirements.
You can view your rejection message by:
  • Clicking the bell icon at the top of your Seller Center homepage to go to your inbox
  • Opening the rejected application in the Qualification Center.
To re-apply:
  1. Go to the Qualification Center, then click Category Qualification.
  2. Click the rejected category to view the rejection reason.
  3. Review the related category policy to confirm what’s needed
  4. Update or replace your documentation to meet the category’s requirements.
  5. Click Resubmit to submit your revised application.