Shipping Settings Page Guide

Summary

The new Shipping Settings page consolidates all shipping-related settings into one unified interface. Here, sellers can manage store-wide free shipping policies, fulfillment settings, shipping discount promotions, and co-funded free shipping from a single hub. This unified experience is designed to simplify free shipping setup, optimize costs, and provide data-driven insights to help boost conversions and overall GMV.
Key Benefits:

• Simplified Setup: Configure all shipping settings in one place.
• Data-Driven Insights: View clear analytics to understand free shipping performance.

Access Location: Sellers can navigate to the page via:
Seller Center > Orders > Shipping Settings

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Key Features and How to Use Them

Overview Tab

Purpose:Provide a single place for store-wide free shipping setup, including free shipping coverage, estimated GMV uplift, suggest thresholds, Co-Funded Free Shipping status, and analytics insights
Features:

• Displays store-wide free shipping status, combining the impact of both Co-Funded Free Shipping and store-wide free shipping promotions. Enabling seller to edit all store-wide free shipping in one place
• Shows estimated GMV impact based on your current settings.
• Providing entry points to all shipping related settings including Fulfilled by TikTok, warehouse fulfillment settings, free shipping promotions, and Co-Funded Free shipping

Delivery Settings Tab

Purpose: Manage your default shipping rates and fulfillment preferences in one place.
Features:

• Set standard shipping rates for various fulfillment methods.
• Configure warehouse-level logistics and shipping fee structures based on price, weight, or volume.

Targeted Free Shipping Promotions Tab

Purpose: Create and manage product-specific or time-limited free shipping promotions to drive buyer engagement.
Features:

• On this page, you will see a list of all your free shipping promotions including store-wide, system-generated, and targeted.
• Click "Create New" to set up a targeted or limited-time free shipping promotion. (Alternatively, you can access this feature through the "Promotions" section under the Marketing tab.)

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Smart Product Recommendations for Free Shipping

With our feature, TikTok Shop will automatically recommend products that stand to benefit the most from free shipping. This recommendation is based on real-time sales performance and comprehensive product data.

Key Highlights:

How to edit free shipping for recommended products

Navigate to Orders > Shipping Settings > OverviewIf eligible products are found, a recommendation banner will appear at the top of the page.
Submit and apply free shipping to all your selected products in bulk.

Product-Level Free Shipping Management Tool

Key Highlights:

How to edit Product Free Shipping

• Navigate to Orders > Shipping Settings > Overview
• In the Product Free Shipping section, click Manage Products
• Review the free shipping status for each product:
  1. Yes - In free shipping promotion: You have created unconditional free shipping for this product
  2. Yes - Conditional free shipping: This product has free shipping, but with restrictions (promotion period or shipping areas).
  3. Yes - Meets shop-wide threshold: The product price is above your shop’s free shipping threshold, so it qualifies for free shipping.
  4. No: The product does not currently have free shipping.
• To enable free shipping: Select one or more products and click Create Promotion

Note: This will create unconditional free shipping (no area or time restrictions).

• To cancel free shipping: Select products and click Deactivate Promotion.
  • Note: Only products with "in free shipping promotion" status can be deactivated here. For other promotions, please visit the Free Shipping Promotion page.

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How to edit Store-Wide Free Shipping for Your Store

Option 1: Store-Wide Free Shipping

• Navigate to Orders > Shipping Settings > Overview
• Click Edit on the “Store-Wide Free Shipping” section
• Opt-in/out of CFFS
• Set a minimum spend threshold for free shipping using the slider
  • The slider adjusts in $5 increments
  • Note: for stores enrolled in CFFS, the slider is locked between $0 and $30
• Preview the estimated GMV uplift as you adjust the threshold
• Click Save to apply your settings

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FAQs

1. Can I combine multiple free shipping options?

Yes, store-wide free shipping and targeted promotions can work together. Note that if you’re enrolled in CFFS, its threshold settings will take precedence over seller-set thresholds

2. How does the free shipping threshold slider work?

• It adjusts in $5 increments
• It displays the estimated GMV uplift for different thresholds
• If CFFS is enabled, the slider cannot exceed $30

3. What happens if I disable free shipping?

• All store-wide free shipping settings will be removed
• Your targeted promotions and CFFS enrollment remain unaffected
• You will receive a confirmation prompt before any settings are disabled

4. Where can I track my free shipping performance?

The Overview tab provides real-time analytics on:

• Free shipping order percentage.
• GMV penetration from free shipping orders.
• Total subsidy received (if applicable).
• Conversion rate uplifts from free shipping.