TikTok for Shopify - Auto Post Shoppable videos

AI Summary

Shopify product videos can now auto-sync into TikTok for Shopify and be published as Shoppable Videos on your configured schedule. It applies to sellers with a linked TikTok/TikTok Marketing account whose products are live on TikTok Shop, in stock, and whose videos meet content rules. Auto-post defaults to 1–5 videos daily at 12:00 PM (GMT-8) but can be changed in Shop Management → Shoppable video → Manage synced videos, where you can also manually publish, edit eligible videos, or bulk manage posts.

Overview

With this new feature, your existing Product Videos from Shopify can automatically sync to your TikTok for Shopify app. Once synced, videos can be automatically or manually published to your TikTok account, as Shoppable Videos based on your configured posting schedule.

General Sync Rules

  1. We scan your Shopify store to identify products that have associated videos.
  2. A Shoppable Video must include both a video and an anchor link that directs TikTok users to the product detail page. To successfully publish a video to your TikTok account as a Shoppable Video, the following requirements must be met:
    1. Product Requirements
      1. The product with video on your Shopify store must be live on TikTok Shop.
      2. The product must have inventory greater than zero.
    2. Content Requirements
      1. The content must comply with our content policy guidelines.
  3. We will publish the product and its associated video as a Shoppable Video.

How It Works

Prerequisites

You must have one TikTok or TikTok Marketing account linked to your Shop account.

Auto Posting

  • By default, 1–5 videos are scheduled to be posted daily at 12:00 PM (GMT-8). This can be changed on Shop Settings page.
  • Syncing runs continuously—new eligible videos are automatically detected and added to your posting schedule.
  • Videos are published automatically based on your daily posting schedule.
  • You can update your posting times, remove a video from the schedule, or edit a video detail at any time on Manage Synced Videos page.
  • If a Shoppable Video for a product has already been published to your TikTok account, any additional videos associated with that same product will not be added to the posting schedule.

How to Enable Auto-Post

  1. Go to Shopify → TikTok for Shopify App
  2. Navigate to Shop Management → Shoppable video → Manage synced videos
  3. Toggle Auto-Publish Videos ON
  4. Click Link TikTok Account and select your TikTok Shop account
  5. Configure your desired posting settings:
    • Videos per day
    • Posting time(s)
    • Time zone
  6. Click Save
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How to Disable Auto-Post

  1. Go to Shopify → TikTok for Shopify App
  2. Navigate to Shop Management → Shoppable video → Manage synced videos
  3. Toggle Auto-Publish Videos OFF
  4. Click Save

Manual Posting

  • To manually post a video, go to: Shop Management → Shoppable video → Manage synced videos
    image
  • Here, you can browse videos by status:
    • Posted
    • Scheduled
    • Ready to Post
    • Not Eligible
  • For each video, you can:
    • Add and edit captions
    • Add and edit hashtags
    • Add and edit product anchor links
    • Adjust scheduled posting times
    • Publish immediately
      image
  • Use Bulk Actions to edit or publish multiple videos at once.

Tips & Important Notes

  • Videos sync to one TikTok or TikTok marketing account linked to your shop account. As the seller, you will have full authority to choose the account.
  • You must link your TikTok account before enabling auto-posting.
  • You can update posting frequency, posting time, or time zone anytime.
  • For scheduled videos, ensure your time zone is correct to avoid posting delays.

Frequently Asked Questions (FAQ)

Q: What happens if I disable Auto-Post? A: All scheduled posts stop until you re-enable Auto-Post.
Q: Can I edit videos that are already published? A: No. Only Ready to Post or Scheduled videos can be edited.